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About Awa Bissap Corp.
Biography and Products
Hello, I’m Awa Soum- Lanouette, a Senegalese professional with a background in catering and bilingual customer service. After graduating from St. Boniface University, I worked in a restaurant and an insurance company. Discovering a gap in the market, I noticed the absence of African juices, like bissap, in Winnipeg, Manitoba. Drawing from my 10 years of experience preparing bissap for family and friends, I decided to launch a Juices business. I obtained advanced food safety certification, fulfilling all legal requirements. My goal is to introduce the people of Winnipeg to this delightful African beverage, especially popular in Senegal. Bissap is a unique, purely African drink, crafted with excellent ingredients, offering a taste like no other.
Our Mission and History
Established in January 2023 by Awa Soumbounou, Awa Bissap Corp. Juice is dedicated to making a positive impact on the community by introducing them to the unique juices of West Africa, particularly Senegalese, also known as Zobo in other African countries.
We are committed to authenticity and building trust in our relationships. We strive to create a positive influence on the communities we serve, guided by our corporate mission of promoting healthy living and guided by four core beliefs:
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Quality: We demand excellence in our products, our business operations, and from ourselves.
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Authenticity: We prioritize being true to ourselves and fostering trust in our relationships
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Consumers: We aim to bring smiles to our consumers by creating unique moments, meeting their needs with our products, and entertaining them through our brand. Our goal is to make our customers smile by dominating the market, delivering innovative products, and achieving industry-leading growth.
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Community: We believe in collaboration, mutual support, and giving back to others.
Our vision
Our vision is to become the global leader in consumer beverage products by infusing meaning into our actions. This vision underscores our commitment to stand out in the Canadian market through sustainable practices, accelerating business growth while upholding standards, and staying true to our dedication to communities.